About Us

Our Sales & Marketing Teams

How We Got Here

ID Wholesaler launched in early 2004 with simple goals: provide those seeking photo identification products with truly expert advice, an easy-to-use website, unmatched selection and pricing, and “tell-your-neighbors” type of customer service. Eleven years and over 97,000 customers later, we’re still striving to do these things. We have grown to be the largest online retailer of photo identification equipment.

Why We’re Successful

When you call ID Wholesaler, you speak with one of our friendly, highly-trained account managers. They’re not reading from a script or scrambling to look up specifications on your product, they know photo ID and will help you find the right product (not simply the most expensive product) to meet your needs.

Unlike virtually all of our competitors, we stock a huge selection of inventory and employ our own factory-trained technicians. We couldn’t imagine selling photo ID equipment any other way. Ask your current supplier if they service their own products. Odds are they don’t.

Thanks for Stopping By!

Our highest value is to support our customers (you), and I’m proud that our team has consistently received glowing testimonials. If you’re already a customer, thanks! If you’re visiting us for the first time, we hope to have an opportunity to “wow” you soon.

Feel free to let me know how we’re doing.

Chris Penn, Co-Founder/Chief Marketing Officer

Chris Penn

ID Wholesaler
Chief Marketing Officer
Send Chris your feedback

To learn more about the products we offer, download the ID Wholesaler Brochure.


Recognition We’ve Earned

View ID Wholesaler's Trust Pilot Page

Excellent Rating on Trustpilot
ID Wholesaler has been awarded a 5-star rating by nine out of ten reviewers on Trustpilot, an open, review-driven community that connects consumers to retailers.

Learn More About Our A+ Ranking

A+ Rating from the Better Business Bureau
Not every company holds an A+ BBB rating; ID Wholesaler does. Accredited since 2005, we strive to prove that we deserve this rating with every customer we serve.
Learn More About Our Web Award Recognized by the Web Marketing Association
Independent expert judges from around the world awarded ID Wholesaler with the Web Marketing Association’s Standard of Excellence in Web Design in the B2B category.

Read the Top 500 Press Release

Ranked #466 in Internet Retailer’s 2015 Top 500 Guide
For 7 consecutive years, ID Wholesaler has been ranked as one of the top 500 U.S. e-commerce retailers by Internet Retailer, a national business magazine focused on the Internet’s vital role in retailing.

 Our Customers

See a handful of our valued 97,000 (and counting) customers below! Or, see what our customers have to say about us.
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Need help? Just ask. Call (800) 321-4405, chat live, or email us at sales@IDWholesaler.com.

ID Wholesaler is rated

''They always come through! I've been using ID Wholesaler for years, they always get me what I need quickly at a good price. I've never had a reason to look anywhere else.''

– Ben W