When researching ID card printers for your small business, there are several important

questions to ask before making this long-term investment. Once you determine what’s important to your company and your ID card program, finding the right solution is pretty simple!
- How often will I be printing cards? The answer to this question is critical because not every printer is designed to handle constant printing jobs or high-volume ID card production. Some printers are more entry-level and specifically designed for smaller ID card volume.
- Do I need to print on one side or both sides of my ID cards? The vast majority of printers offer the option to print single-sided or dual-sided. Buying the most appropriate printer up front can eliminate problems or added expenses down the road.
- Am I printing on a technology (proximity) card? While a direct-to-card printer can print onto a proximity card, it is not recommend. This is because prox cards have a small chip and antenna that run throughout the card, causing an uneven surface. Reverse transfer ID card printers are designed specifically for this card type.
- What are my future needs? If your business or card printing needs are likely to change or grow, buying a card printer that can easily evolve with your company is essential. It's optimal to purchase an ID card printer that's configurable.
- How important is print quality? For business owners to regularly print loyalty or gift cards for their customers and demand the highest quality colors and images, a reverse transfer printer is highly recommended. Reverse transfer printers produce the most vibrant, photographic quality images and "over-the-edge" (or "full bleed") printers.
Finding the best ID printer for your small business needs can be overwhelming, especially if you're unfamiliar with these types of printers. Call ID Wholesaler today at (800) 321-4405; we have ID Professionals standing by to help understand your specific printing needs and ultimately assist you in finding the best equipment for your small business.